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Discover a New Edge with Pied Piper's Internet Lead Effectiveness

In the dynamic environment of powersports sales, the ability to connect with customers online is a crucial necessity. Fran O'Hagan steps into the spotlight in this episode, revealing the latest breakthroughs from Pied Piper's recent Internet Lead Effectiveness (ILE) Reports. 

Here's what to expect:

  • The Importance of Being First...and Best: Discover the steps measured to making your digital interactions as compelling as the open road

  • Expert Insights to Action: The latest ILE Report unveils the dramatic shifts in consumer behavior and dealership performance. Understanding these changes is critical for adapting and thriving.

  • Pathway to Excellence: Equipped with these insights, we lay out actionable strategies for dealerships. Here's a hint: Consistency in your digital approach isn't just beneficial; it's crucial.

Ready to master the methods that will elevate your dealership to the forefront of the industry? Tune in now!

Episode Chapters:

00:00  Overview & Introductions

03:55   About Pied Piper

07:22   Customer Expectations and Industry Insights

12:15    What does Pied Piper measure?

14:07   The Importance of Tech Audits

21:25    Lead Submit vs Lead Response

22:48   Recent ILE Reports

28:52   Response Times: 3 Levels of Dealerships

37:27   What's the Impact?

40:02   Data Clarity

46:24   A Tip from Fran: Consistency in Process is Key

48:32   Adapt to Your Customer

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